Digital Marketing & Content Specialist

I’m a Digital Marketing & Content Specialist with hands-on experience in developing content strategies, managing social media communication, and creating digital content across multiple industries.

My work combines creative storytelling with strategic thinking — from developing content ideas and monthly calendars to writing bilingual Arabic and English copy, scripts, website content, and SEO-focused articles.

Currently, I manage digital content and communication across five companies within a multi-industry investment group, working across business services, F&B, commercial real estate, interior design, and corporate communication.

With a background in research, editorial development, tourism, and cultural content, I bring a different perspective to brand storytelling: I don’t just create content; I research, understand the audience, find the story, and turn it into communication that makes sense for the brand.

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